![]() Where it gets really clever is in its reporting and analytics, as well as the ability to allow your team to work collaboratively via projects. But, with a licence, your team can conduct advanced searches within the LinkedIn database, get really targeted with the search filters, and approach talent using InMails. Of course, it depends on what your objectives are for both hiring and the application of the tool itself. There are many criteria you can look at when assessing the benefits of paying for a Recruiter Licence for your organisation. The reason why we are highlighting it is because of its ability to search for particular talent moving away from the spray and pray approach advertising that’s suited to attracting the ‘active’ job seeker. LinkedIn Recruiter Licence – What is it? Also known as Recruiter Professional Services, this is a sourcing, networking and recruiting tool. There’s a lot of hiring managers who say they use LinkedIn as part of their overall recruitment strategy, but are they using it correctly? Do they know the basics? And are they getting the best returns from it? If you’re considering including LinkedIn in your recruitment mix or already are, but feel you are not getting maximum results from the platform, read our quick summary of two of the key features this platform offers that can take your LinkedIn recruitment to the next level. We think this is because the job boards appreciate LinkedIn’s ability to deliver targeted content to users in a non-intrusive environment whereby recruitment isn’t the platform’s sole purpose (despite what it tells you). In fact, in a survey by the Job Board Doctor, 31% of job board owners revealed that they saw LinkedIn as the single biggest competitive threat to their business. LinkedIn is the most popular social platform for professional networking, making it a keen favourite for recruiters and, with the features this platform boasts for recruiting, its popularity as a recruitment tool is not surprising. Choosing specific advertising platforms to use for your staff recruitment campaigns can be challenging, especially with the large variety available, but a key player for many is LinkedIn. What is important is understanding how to get the best value, and the best return from those that you do use. Strengthening your staff recruitment doesn’t always mean using a large number of resources. ![]()
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December 2022
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